The business environment is changing more rapidly than ever, with companies embracing emerging technology to improve efficiency and accuracy in connecting customers and end users with the products they need. SEMA Data Co-op provides a system that offers these benefits, and they back it up with the support needed to achieve them. We are able to communicate concisely, accurately and rapidly with all steps in the sales channel to connect the end user with that they need.

SEMA Data Co-op (SDC) understands the challenge it can be to acquire accurate product data. Whether it’s weights and measurements, accurate descriptions, pricing levels, UPC codes and the like or rich vehicle application data to power year/make/model look ups. It is necessary to have detailed product data for our distributors and ultimately the end consumer to view an accurate product detail page that has plenty of information and digital assets for them to find exactly what they’re looking for and ultimately make a buying decision. SDC provides a central repository for quality product data while validating for compliance and to strict requirements available for export in any format distributors may require. With the updated SDC 2.0 PIM System now in place, SDC is continuing to pave the way for future growth. Thank you to the entire SEMA Data Co-op Team!

SEMA Data Co-Op understands what it takes to ensure that your products and ultimately your brand is
successful in the digital marketplace. By working closely with Kayla Fowler and Clint Walton, we have enriched our product data significantly, and as a result are realizing the power of thorough and accurate product data when properly mapped to the industry standard ACES and PIES. At COMP Performance Group, we look forward to continuing to grow our data and in turn representing our excellent products with the best product information that we can provide.

As a manufacturer we would see our products listed all over the internet with incorrect info. Part #’s not matching descriptions, out dated info, old images, obsolete parts etc. This was a headache for our customer service team trying to fix the issues. We decided to use SDC to help clear up this confusion and clean up the data that our customers were using. We were looking at an uphill battle, and while we still find inaccurate data out there, we have seen great improvements. SDC has been a great resource for us to control our content better, which has resulted in less confusion from our customers both wholesale and retail.

One of our most important objectives for 2017 was to be more aggressive in making sure we looked at all avenues to promote our products in front of both current and new customers. SDC has taken a typically tedious and frustrating process and made it very simple. I work with a diverse group of industry data companies and SDC by far has the whole process perfected. I was pleasantly surprised at how fast the project moved and how good the end results were. The staff is always quick to respond to any concerns and they genuinely want you to succeed.

SEMA Data Co-op (SDC) has been the obvious choice with an extremely knowledgeable staff acting quickly to our data needs and distribution. Taking the necessary time and steps in standardizing, complete and accurate data that can be delivered to our distribution channel accurately and efficiently will continue to grow our sales goals in an ever-changing industry. Thank you SEMA / SEMA Data Co-op!

As a Manufacturers Representative, one of the most important things we can do for our customers is make sure they have accurate and current data. SEMA Data Co-op allows me to pull my manufacturers data at any time, and it is in a format that I can work with to best help my customers. Another important benefit to our agency is when selling a new line to a customer; one of the first things asked is if the manufacturer has current ACES/PIES data. SDC has helped several of the manufacturers that we represent build and maintain their ACES/PIES data which makes loading the product line much more efficient. Providing value to our customers and manufacturers is vital to our success, and SDC is a great tool in helping us achieve our goals.

"I have to thank the SEMA Data Co-op. It has been a great help in building our website and we are moving faster because of it."

“When I first started with Baer one of my first tasks was to work on getting the Baer Sport data up to date. It had been a while since anyone had worked on making sure our data was as good as it could be for our customers so the task seemed a little daunting at the beginning. But with the help of the great people over at SDC, it went much smoother than expected. I have been fortunate to have the SDC there to help me at every stage of the process. They are always there to answer any question I may have, no matter how big or small it is. It is really comforting to know that as our company expands, I can count on them being there to help me make sure our data is as clean as it can be!”

At the 2012 SEMA show, the SEMA Data Co-op team did a great job teaching and illustrating how important this new service will be to all SEMA members. Thanks to the SDC’s effective PR campaign launched several years ago, we have been working hard at Hotchkis to bring our data up to standard. Thankfully it all came together and we were ready to load our data just as they were preparing to go live with PIMS. We really look forward to taking advantage of PIMS as it will be the first time we have the authority to affect our data in real time.

We are just so happy that the SDC is now the central hub for standardized data and the AAIA keeps the look-up tables (VCdb and PCdb) also standardized. It has been a lot of work to integrate everything into our site, but it’s well worth it.

Working with the SEMA Data Co-Op team has made it easier for us to get our PIES data file up to standards. They have also been very helpful with information in the development of our first ACES file. I recommend getting in touch with them before you start trying to develop your own PIES and ACES data.

The SEMA Data Co-op team has been so helpful during all phases of the process of data updates. The team is very knowledgeable and helpful in all things data related. I really have enjoyed working with the team SEMA has put together.

As a manufacturer, providing product information in a timely manner to our customers is of paramount concern. By localizing and standardizing an entire industry worth of data into one place, SDC has enabled our valued customers to obtain accurate and detailed information about any of our products at their discretion. From early testing stage until now, the SDC has always been ready and willing to assist with any questions or issues that may arise. Thanks to the entire SDC staff for creating and maintaining a much needed and valuable asset to both Aeromotive and the entire industry.

The SDC program is something this industry has needed for a long time. We have experienced tremendous sales grow with the availability of data formatted in a way we can easily load our systems with.
It’s allowed us to tap markets that previously were untouchable because of the data needs. I see this program as a necessity for anyone moving SEMA products in all channels for many years to come. Kudo’s to SEMA and staff for taking on such a monumental task for our industry.

ACES and PIES data distribution is mandatory in today’s highly competitive marketplace. SDC consistently adds value to their system to enhance our data feeds and provide our distribution partners with accurate, up to date and enriched product information.

The SEMA Data Co-op made the onboarding and validation process so absolutely seamless for us, it was unreal! Price changes, data updates and digital asset correlation are just as easy! The full-time Help Desk support assists both Suppliers and Receivers with all data standards, training, and implementation questions. They are experts in the data standards industry and it shows.
The SDC staff was an absolutely priceless resource in our data transition into full validation and compliance with PIES and ACES standards. Our data is now safely stored, updated, and available for distribution to our authorized Receivers through the SDC PIMS.
We would like to give a big 'Thank You' to the entire SDC team and staff!

Let me just say, we at TITAN Fuel Tanks, have a great respect for the SEMA DATA COOP team. I know we have been a SEMA member for quite some time, and I believe we have been with the SDC since the beginning. In September 2012, I was tasked with providing our product data to the SDC. This proved to be a huge task, but doable, with your support and encouragement I was able to provide the PIES data and have helped maintain this data set for the last two years. This has been a huge asset to our sales efforts.
As you know, I have personally been just overwhelmed/stifled by the ACES data. Not any more, thanks to Mike at TITAN and the SDC Team and what we have accomplished together. I am very glad to now have TITAN PIES data validated and to be at the Bronze level with the SDC. This was honestly, a feat that I did not know was doable just by the enormous amount of data stock-piled in our aftermarket pickup truck industry. To have TITAN products quantified at this level is indeed a solid milestone.

I have said this before, and let me say again - Kudos to everyone that participated, this sure was a win for everyone.

Here’s to a bright and adventurous future together!

As one of the Beta test companies for SDC, we were excited to get in on the ground floor of this great endeavor to library all the critical product data of SEMA manufacturers around the world. In today’s highly digital marketplace we knew it was imperative to have our product data organized and available to our distributors/customers. SDC has provided a great resource that is only getting better; with their capabilities and reach continually growing. Even if you are a manufacturer that deals with other data providers, being part of the SDC data set just makes sense to ensure the best possible reach to your customers and to make sure they get the right data and that it is updated on a regular basis.

When I started in the industry almost 10 years ago, requesting data from manufacturers was a huge obstacle. I spent many hours on the phone and sending emails trying to gather any data I could to try to turn it into useful information. Creating reliable and accurate data for thousands of part numbers was a challenge. Fast forward to today, where I can simply login to a website, download whatever I need - in the format I need - update our database, and I’m done. SDC has made it that easy! As an ever growing WD, our data needs sometimes change almost overnight, which is no problem because SDC’s Data Lab is always available and eager to assist. Their passion for the industry is clearly shown. It’s always a pleasure working with the SDC team!

Thyssenkrupp Bilstein of America Joined the SEMA Data Co-op last year before the SEMA Show. As a result we have seen a streamlining of our data distribution. It is now easier for our customers to get clean and reliable data/images. We currently have over 3600 part numbers and 90,000 applications with the SDC. Bilstein is rated as a SDC Gold member with the goal of becoming a Platinum member soon. Thank you SDC for providing a data distribution platform for our industry.

When CURT and ARIES on boarded with SDC we become the first supplier / manufacturer to achieve ‘Platinum Status’ immediately. Being platinum means CURT and ARIES data is as content rich as you can get. According to Paul Spornitz of SDC, the modern web shopper is much more likely to buy a product from a company that is rich in content. Having downloadable installation guides and warranty information along with videos and multiple high resolution images is a huge resource to our customers. One of CURT & ARIES’ goals is to be the best at data distribution in the industry. We look forward to continuing to expand on our relationship with SDC.

By partnering with the SEMA Data Co-Op (SDC), we are able to deliver our product descriptions and data including specifications, pictures and videos to wholesale distributors, dealers and retailers in the automotive aftermarket efficiently and accurately.
“We want to be the trusted provider of hand protective gloves in the automotive market,” said Maxwell Lee, CEO and President of Adenna Inc. “To accomplish that we need to meet and exceed expectations of the market with quality products, data and ongoing support.”

We believe… Data Is King! SDC is an essential extension of our organization to distribute data to our dealer network. They have helped us refine our own data standards and practices. Our combined efforts will continue to grow our reach in the marketplace and further our sales objectives.