The term ‘keyword’ is broad and perplexing, there may still be misconceptions in the Aftermarket as to why they are, in fact, relevant in promoting and selling products. Let’s debunk the myth.
The SEMA Data Co-op video library provides educational resources that offer instruction in our industry’s data standards. This material was developed to introduce new users to the industry standards and refine the knowledge of seasoned data experts.
Want a little extra help building or updating your product data?
The SDC is here to help! With our Do-It-With-Me Data Service, we can assist with any step in the data management process, whether it be starting from scratch or refining existing content to improve data quality for increased sales.
The industry is quickly moving to standardized data and the benefits are clear: increased sales, fewer returns, improved product exposure and faster turn-around. Good product information allows everyone to sell more parts!